Web designer Hull & web developer Hull

Hull Digital

Bespoke, conversion-led web design in Hull and East Yorkshire.

Built by Matthew Gerdes-Hansen: freelance web designer and web developer in Kingswood, Hull — combining ecommerce thinking, marketing clarity, operational discipline and clean code in one focused partner.

Matthew Gerdes-Hansen — freelance web designer and web developer in Hull, East Yorkshire
Built by Matthew Gerdes-Hansen
25 years
ecommerce experience
Multi-million
pound operations insight
Hull
local, commercial, hands-on

A web designer in Hull who builds beyond brochures.

Recent projects show the range: consumer-friendly product thinking for Chorbie, disciplined data-led interface work for SeizeControl, and ecommerce comparison UX for BikeAndRider, all shaped from Kingswood, Hull.

Web design and development in Hull that understands the numbers behind the page.

Most websites fail in the gap between brand, code and commercial reality. Hull Digital — your local web designer and web developer in Hull — is built to close that gap.

01

Web Design Hull

Distinctive, responsive web design for Hull businesses — sharp positioning, clear hierarchy and customer journeys that make the next action obvious. Bespoke design, no templates.

02

Web Development Hull

Fast, maintainable frontends and web apps built by a Hull web developer with the right technical choices for the job — not template bloat or unnecessary frameworks.

03

Ecommerce Website Design Hull

Conversion-focused ecommerce websites for Hull and UK online retailers — product pages, funnels, checkout journeys and landing pages shaped by real ecommerce and marketing experience.

04

SEO & Local Search Hull

Clean information architecture, metadata, schema markup, crawlable content and local search targeting for Hull, Beverley, Cottingham and East Yorkshire businesses.

05

Web Apps & Product Builds

Interactive tools, dashboards and custom workflows for Hull businesses that need more than a brochure site — built by a web developer who understands commercial goals.

06

Website Redesign Hull

Modernise a slow, dated or underperforming Hull website with better mobile UX, stronger conversion paths, cleaner code and sharper SEO foundations.

Matthew Gerdes-Hansen — freelance web designer and web developer based in Hull

A Hull web designer and developer with a rare mix of commercial, marketing and technical depth.

Matthew Gerdes-Hansen is a freelance web designer and web developer based in Kingswood, Hull. With 25 years of ecommerce, marketing, finance and operations experience — including heading up the finance and operations of a multi-million pound corporation — the work is never just about how the website looks.

That commercial depth means every Hull web design project is shaped around margin, acquisition, customer journeys, conversion, process and the realities behind a growing business.

  • Commercial judgement before design decoration.
  • Customer journey mapping before page building.
  • Technical execution without losing the marketing objective.

A practical path from business goal to working website — delivered from Hull.

  1. 01

    Diagnose the commercial job

    What needs to happen: more enquiries, better leads, clearer products, stronger trust, faster checkout or a custom workflow. Every Hull web design project starts here.

  2. 02

    Design the journey

    Copy, layout, UX and content structure are shaped around how customers actually decide — not how web designers usually present work.

  3. 03

    Build fast and responsive

    Mobile-first implementation, SEO-ready markup, performance checks and clean code that can be maintained after launch. Built to rank in Hull and beyond.

  4. 04

    Measure and improve

    Launch is the start of the learning loop. The site should keep improving from real behaviour and search demand — especially for local Hull and East Yorkshire audiences.

Freelance web designer and web developer in Kingswood, Hull — working with ambitious local and UK businesses.

Hull Digital is based in Kingswood, Hull (HU7) and works with businesses across Hull, Beverley, Cottingham, East Yorkshire and the wider UK. If you are searching for a web designer in Hull or a web developer Hull businesses can speak to directly — without agency overhead or account managers — this is built for you.

Whether you need a brand new website, an ecommerce store, a website redesign or a custom web app, Hull Digital delivers bespoke, conversion-led web design from the heart of Hull.

Hull Digital — web design and web development in Hull
Local
Kingswood, Hull based
Freelance
Direct, no agency overhead
Commercial
Strategy before decoration
Practical
Design, code and launch

What Hull businesses usually need to know about web design.

Can you design and build the whole website?

Yes. As a freelance web designer and web developer in Hull, strategy, content structure, responsive design, frontend build, SEO foundations and launch support can all sit in one focused project — no agency handoffs.

Are you a freelance web designer or a Hull web design agency?

Hull Digital is a freelance web designer and web developer based in Kingswood, Hull. You work directly with Matthew Gerdes-Hansen throughout — no account managers, no outsourcing, no agency overhead.

Do you only work with Hull businesses?

No. Hull Digital is based in Kingswood, Hull, but the work supports local Hull businesses, Beverley and East Yorkshire companies, ecommerce brands and UK-wide web app projects.

Can you help with conversion as well as web design?

Yes. Every Hull web design project is shaped by ecommerce, marketing and commercial operations experience, so conversion rate optimisation and customer journey thinking are central — not an add-on.

Do you build ecommerce websites in Hull?

Yes. Hull Digital builds ecommerce websites for Hull and UK businesses with real commercial depth — product pages, checkout journeys, funnels and landing pages shaped by 25 years of ecommerce experience.

How much does web design in Hull cost?

Hull Digital works on a project basis. Pricing depends on the scope, complexity and commercial goals. Contact Matthew directly at info@hulldigital.uk for a straightforward conversation about your requirements.

Tell me what the website needs to do.

Send the business goal, the current blocker and the result you want. Hull Digital will come back with the most sensible next step — whether you need web design in Hull, an ecommerce build or a custom web app.

info@hulldigital.uk

I will get back to you within 1 business day.